I'm scheduled for a booksigning on July 17. It's exciting because I'll have copies of my newest book, Secrets of Wolf Creek Pass, along with copies of my older books, Murder and Lies, Never Too Late, My Love and Dangerous Deception. This booksigning is at a hospital, yes, I said the hospital in Bountiful, Utah. I raised my eyebrows when I first signed up and found out we're signing books at a hospital, but then I got to thinking, how often are you at a hospital and sitting, waiting, wishing you had something to read? Perhaps you wish you had a small gift for a patient. Books are perfect. I think all of us have been there, so it will be interesting to see how this one turns out.
Let's talk about booksignings. Here's some things I've been told:
1. Don't sit at the table waiting for people to come to you. They probably won't. It's intimidating to approach a table where an author sits staring surrounded by her books just wanting to scream out, buy one, please. Okay, I have sat at the table, but I make sure to make eye contact with people, smile, and ask them if they like to read or if they'd like some candy. I chuckle because I love to have a bowl of candy kisses on my table. Chocolate seems to draw in people, young and old. The little kids want candy and drag their parents, grandma, or aunt over to the table. Perfect chance to smile and make conversation. If men come in, I usually ask if they'd like a kiss from a romance author. Sometimes you get a blush from those big strapping men. Other times they just laugh and accept the candy. And once in awhile, they admit they're looking to buy a gift for their girlfriend or wife or significant other. Opens the door to talk to people.
2. Know where the restrooms, drinking fountain and exits are. You'll be helpful. People will appreciate it. Offer them a card to remember you.
3. Find a way to talk to potential buyers. Work the room. Make the first move to say hello. Ask what they like to read. Find a way to converse with the public, and remember, you want them to remember you.
4. I took a class from Marcia James on PR amd it was great. If you ever have the opportunity too take one of her classes, they're definitely worth it. Anyway, I remember she said the success of a booksigning is not how many books you sell but to get your name out there. When people see your name and start to recognize you, then they'll go looking for your books. A booksigning is the perfect way to get your name in front of the public.
At this booksigning, I'm going to have a drawing for a free copy of my book, Murder and Lies. It's the first time I've done this so I'm hoping it will generate some interest. Have any of you authors ever done this and did it work for you?
I'd love to hear from my readers. What things do you like to see an author do at a booksigning?
Authors, what have you found works the best for you?
Help me out please.
Happy Reading!
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